Watching videos online is one of the few ways people have discovered the early VR headset, but Apple has only produced a few videos to watch on it. Blackmagic’s new camera could change that. It’s the first camera that can shoot in Apple’s Immersive Video format, and it’s available for pre-order now for $29,995 and shipping in “late Q1 2025.”
Blackmagic has been working on the Vision Pro content production hardware and software in . As promised at the time, the camera is capable of capturing 3D images at 90 fps, with a resolution of 8160 x 7200 per eye. Blackmagic says the URSA Cine Immersive uses custom lenses “designed for the URSA Cine large format image sensor with highly accurate location data.” It also has 8TB of built-in network storage, which the company says “records directly to the Blackmagic Media Module” and can be synced live to the DaVinci Resolve media bin for editors to access videos remotely.
Along with URSA Cine Immersive, Blackmagic also updates DaVinci Resolve Studio to work with Apple’s Immersive Video format, and includes new tools so editors can pan, tilt, and roll videos while editing on a 2D monitor or Vision Pro.
The whole package sounds expensive at around $30,000, but you get a lot more out of the box than you would with a single Blackmagic camera. The standard 12K URSA Cine camera costs about $15,000, but does not include lenses or built-in storage. Those come standard in URSA Cine Immersive.
Apple has filmed a few short documentaries, sports clips, and in its Immersive Video format, but has never released its own camera for third-party production companies to produce content. And while either can capture 3D spatial videos, they can’t produce Focused Video, with a 180-degree field of view. The Blackmagic camera should make it possible to create more immersive content for the Vision Pro and other VR headsets. Now Apple just needs to make a Vision product that more people are willing to pay for.
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