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Small Business Breakdown: The Benefits of Video Podcasting for Small Businesses

In this week’s Small Business Breakthrough, our panel of experts discuss hot and thought-provoking topics important to small business owners.

This week, our panel talks about how younger generations consume content and how that differs from older generations. In particular, the rise of video podcasts is proving to resonate with younger audiences.

For small business owners who are considering getting into video podcasting to reach a small audience, they may believe that they will need an elaborate set and expensive equipment. Our panelists talk about how all that is unnecessary and how raw, unfiltered conversations are popular as podcasts with high production values.

Check out that discussion and more from our experts in this week’s episode of Small Business Breakthrough:

Small Business News

Here’s a look at the top topics for small business owners this week in our weekly Small Business News Roundup…

Canva Improves AI and Workplace Tools with the Launch of Dream Lab and Major Visual Suite Improvements

Canva, the world’s leading visual communication platform, has launched a series of new products and powerful features, marking a significant shift in workplace design and collaboration. The announcement coincides with Canva’s achievement of 200 million active users and annual revenue approaching $2.5 billion.

Booking.com Reveals the Best Airports for Business Travelers in the US and Around the World

Booking.com for Business has released its Business Travel Airport Index, ranking the top airports for business travelers based on various factors such as lounges, direct flight routes, nearby hotels, and proximity to business districts. The report examines both the US

IRS Encourages Taxpayers to Register for IP PIN Ahead of 2025 Tax Season

As the 2025 tax season approaches, the Internal Revenue Service (IRS) is urging all taxpayers to improve the security of their personal information by signing up for a Personal Security Identification Number (IP PIN). This six-digit code provides an important layer of protection against tax-related identity theft and fraud.

PayPal Expands Cryptocurrency Capabilities for US Business Accounts

PayPal Holdings, Inc. recently announced that it is expanding its cryptocurrency offering to US merchants, allowing business accounts to buy, hold, and sell cryptocurrency directly from their PayPal business accounts. This new feature will be available to millions of merchants across the US, though it won’t be available to business accounts in New York State at launch.

Zoom Introduces AI Companion 2.0

Zoom today introduced AI Companion 2.0, the latest generation of its AI assistant, designed to improve the user experience across the Zoom Workplace platform. AI Companion 2.0 is designed to help users uncover important information, prioritize tasks, and take action to increase productivity throughout the workday, all without the additional cost* of paid Zoom accounts.

IRS Releases Adjustments to Tax Increases for Tax Year 2025

The Internal Revenue Service (IRS) announced today the annual inflation rate changes for the 2025 tax year. The amendment, detailed in Revenue Procedure 2024-40, will affect more than 60 tax provisions and apply to tax returns filed in 2026. Below are the key tax changes for the 2025 tax year.

Salesforce Introduces Ecommerce Stores in Starter and Pro Suites

Salesforce today announced the addition of ecommerce storefronts to its Starter and Pro Suites, giving growing businesses the ability to create direct-to-consumer (D2C) online stores directly within the Salesforce Platform.

Kansas Tax Preparer Pleads Guilty to Filing False Returns for Clients

A Kansas man, Hophine Bwosinde, pleaded guilty yesterday to preparing and filing false tax returns for his clients, resulting in a total loss of more than $1.5 million to the IRS. Bwosinde, of Lenexa, worked for Ambroseli Professional Services, a tax preparation business, and carried out these fraudulent activities from 2018 to 2022.

The Art of Pricing: How to Charge What You’re Worth Without Losing Customers

As inflation finally continues to decline, customers are holding on to every last dollar—while some businesses panic and cut prices to the hilt. But price wars are nothing but a race to the bottom – warns acclaimed price expert Adam Wallace.

YouLend Secures New Funding Facility With Castlelake To Expand US SMB Loan Volume To $1 Billion

YouLend, the leading global financial platform, announced today the formation of a new three-year financing facility managed by Castlelake, a global investment firm specializing in private asset-backed lending. The deal enables YouLend to significantly expand its lending capacity in the US

Viasat Joins Connectbase to Expand Satellite Connectivity for Small Businesses Nationwide

Viasat has partnered with Connectbase to bring its best-in-class satellite-based business Internet services to small and medium-sized businesses (SMBs) across the United States, particularly in underserved and underserved regions. This partnership is aimed at providing new sales opportunities to channel partners, promoting growth and improving business performance.

USPS Releases Recommended Mailing and Shipping Dates for the 2024 Holiday Season

The US Postal Service (USPS) has announced its recommended mailing and shipping dates to ensure timely delivery of holiday mail and packages before December 25, 2024. Customers are encouraged to plan ahead and ship their items early to avoid delays. 2024 Deadline for Holiday Shipping and Contiguous US Shipping

Android 15 for Business Introduces New Solutions for the Modern Workplace

Android introduced new features in its latest release, Android 15 for Business, designed to meet the evolving needs of the modern workplace. As hybrid work continues to grow, as more than 100 million workers worldwide embrace flexible work environments, businesses are looking for mobile technology solutions that balance employee flexibility, security, and device management.

Apple Expands Business Tools to Help Businesses Connect with Over a Billion Users

Apple today announced the expansion of its Apple Business Connect tools, which allow businesses of all sizes – including those without a physical location – to manage the presence of their products throughout the Apple ecosystem.

Citi and Mastercard partner to transform Global Cross-Border payments

Citi and MasterCard recently announced a new partnership aimed at revolutionizing cross-border payments. Citi is now the first global bank to offer cross-border payments on Mastercard debit cards in 14 markets worldwide, with plans for further expansion.

Uber Launches Uber Black Business for Premium Business Travel

Uber for Business today announced the launch of Uber Business Black, a premium ride service designed to meet the needs of corporate travelers. The new service combines the convenience of traditional black-car services with the flexibility, convenience, and ease of Uber’s platform, making it ideal for business professionals with busy schedules.

Pinterest Launches New AI and Automation Features to Improve Advertisers’ Campaigns

Pinterest has introduced new AI-driven and automated features designed to improve advertising performance and simplify campaign management. The updates, presented at Pinterest Presents, the company’s global marketer conference, focus on making lower-funnel performance advertising campaigns smarter and more efficient with the newly launched Pinterest Performance+ suite.

Photo: Envato





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